What Are Some Marketing Terms?

What are the 3 C’s in marketing?

The 3 Cs are: Company, Customers and Competitors – the three semi-fixed environmental factors in your market.

As the 4 Ps and 3 Cs all need to be considered in relation to each other, it doesn’t really matter in what order you define them..

What are the 10 marketing activities?

Here are 10 activities marketers should automate: Data collections. … Content creation. … Target users that abandoned your shopping cart or online form. … Welcome or activation programs. … Collect reviews. … Birthdays messages. … Sales emails. … Post sales email.More items…•

What are the 7 marketing functions?

The 7 functions of marketing: A field guide (Infographic)Promotion.Selling.Product management.Marketing information management.Pricing.Financing.Distribution.

What are the two major types of marketing?

There’s only two types of marketing; sales promotion and brand marketing…

What are marketing tools?

Marketing tools are tools that companies use to develop and promote their products and services. In this context, the word ‘tools’ refers to techniques, strategies, and materials.

What are the 4 types of marketing?

4 Types Of Marketing Plans And StrategiesMarket Penetration Strategy.Market Development Strategy.Product Development Strategy.Diversification Strategy.

What are the 5 marketing activities?

Main Marketing Activities ListMarket activity #1: Market research. … Market activity #2: Select the Customer Segment market. … Market activity #3: Select product and services. … Market activity #4: Build Customer Experience. … Market activity #5: Set Product distribution channels. … Market activity #6: Promotional.More items…

What are the 7 marketing strategies?

The marketing mix is an acronym that encompasses 7Ps: Product, Place, Price, Promotion, Physical Evidence, People, and Processes.

What is marketing in your own words?

Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, selling, and delivering products to consumers or other businesses.

What are the key terms?

a word that serves as a key, as to the meaning of another word, a sentence, passage, or the like. … a significant or memorable word or term in the title, abstract, or text of a document or other item being indexed, used as the index entry. Digital Technology.

What words attract customers?

So here you go, here are 10 words customers love to hear when making a decision:Free. If you think “free” is sleazy and overused, think again. … Exclusive. Everyone want to be in the “in” crowd. … Easy. … Limited. … Get. … Guaranteed. … You. … Because.More items…•

What are the 3 types of marketing?

Types of marketing strategiesPaid advertising. This includes multiple approaches for marketing. … Cause marketing. Cause marketing links the services and products of a company to a social cause or issue. … Relationship marketing. … Undercover marketing. … Word of mouth. … Internet marketing. … Transactional marketing. … Diversity marketing.

What is keyword example?

Keywords are the words and phrases that people type into search engines to find what they’re looking for. For example, if you were looking to buy a new jacket, you might type something like “mens leather jacket” into Google. Even though that phrase consists of more than one word, it’s still a keyword.

What is a terminology list?

Terminology lists include source terms and their preferred translations that are used in the open files. When a segment is selected, all terms within that segment that are in the terminology list or glossary are highlighted and shown with their translation in the Terminology pane. …

What are the examples of marketing strategies?

Top 10 B2C Marketing StrategiesSocial Networks and Viral Marketing.Paid Media Advertising.Internet Marketing.Email Marketing.Direct Selling.Point-of-Purchase (POP) Marketing.Co-Branding, Affinity, and Cause Marketing.Conversational Marketing.More items…•

What are the terms of marketing?

Many terms are used in the marketing field.AIDA (marketing)Arrow information paradox.Article marketing.Article video marketing.Attack marketing.Bargain bin.Business-to-business.Business-to-consumer.More items…

What are 3 marketing strategies?

3 Simple Marketing Strategies That Will Give You an Edge. The gurus sometimes make things harder than they need to be. … Product strategy. This lever is about what is being delivered to the marketplace and consumed by the customer. … Service strategy. … Pricing strategy.

How do you identify key terms?

First, target the major concepts from your topic.Write out a brief description (1 or 2 sentences) of your research topic. … Identify the most important 2 – 4 words from your research question. … For each key concept, make a list of other words with the same or related meanings.